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Summer 2014 Innovation - Full Issue
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Lasting Brands and Magnetic Connections | Yeh, Angela
Lasting Brands and Magnetic Connections
ANGELA YEH, IDSA
As a recruitment firm, Yeh IDeology is in the business of analyzing talent and their relationships. This is the science of relationships and connections. We’ll share how we see talent and how the relationships that talent builds tells us much more about them than just their resume or portfolio can. Brand strategy today is about the community you build and keep, and the culture you build around that space. As individuals or as a company what is the community you build and keep? Through this interactive workshop lecture Yeh ID will share with you how successful individuals build their brand through networking and community building and teach you how to build your network around the brand. Be ready to bring your business cards. Be ready to be truthful about yourself to know your future potential. Most of all, be ready to exchange ideas, goals, wants and needs. Be ready to build rapport, connections, relationships, bonds, alliances and opportunities.
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Summer Creative Happy Hour
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Gregoire Vandenbussche
Vandenbussche
Gregoire Vandenbussche, IDSA | Ammunition Group LLC
Senior Designer
IDEA Bronze Winner - Executive Headphones - 2013
IDEA Gold Winner - Mixr Headphones - 2012
IDEA Gold Winner - Wireless Headphones - 2012
IDEA Finalist Winner - Regen Renu solar panel - 2012
IDEA Gold Winner - Solo Headphones - 2010
Graduated in 2006 from ISD france, Gregoire also got a degree in Mechanical Engineering
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Exchange Communities Panel | Perry, Marco
Exchange Communities: The impact on industrial design through the democratization of hardware design and production
The effort of transforming a spark of an idea into a company making, marketing, selling and distributing products to happy customers is arduous and risky. Or is it?
Hacker spaces, new educational institutions and open source hardware and software are transforming they way we can learn new skills. Meetups and niche communities are making powerful business connections faster and more personal. Digital fabrication is shifting the way products are designed, engineered, and made. New funding platforms are letting dreamers become fast moving start-ups. The tools of a hardware business are becoming cloud-based software services that anyone can pay-per-use. The result is the re-industrializing the United States one garage at a time.
The product design world is being democratized from a corporate endeavor to an individual venture, making large companies think differently about this new form competition and changing who will be the next great industrial designer.
The panel of experts will discuss their perspective on how these exchanges will continue to transform product design and development.
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Bristol, Peter | Using a Medical Device Design Approach to Shake up Consumer Product Development
PETER BRISTOL
Creative Director
Carbon Design Group
As Carbon’s Creative Director, Peter Bristol is responsible for the creative direction across all projects and a key contributor on Carbon’s most challenging programs. A thoughtful and prolific designer, Bristol has built a track record of successful programs in the consumer electronics and medical device markets. In addition to his work at Carbon, he has received worldwide recognition for his personal projects in the realm of furniture and lighting. His unique perspective gives his work a sense of wonder, play and magic. He has accumulated over 20 design awards since joining Carbon in 2005.
Session Title:
Using a Medical Device Design Approach to Shake up Consumer Product Development
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Using a Medical Device Design Approach to Shake up Consumer Product Development | Bristol, Peter
Using a Medical Device Design Approach to Shake up Consumer Product Development
PETER BRISTOL
As more and more medical products are put in the hands of consumers, and as the design bar is raised worldwide, medical device design has had the opportunity to learn from consumer product design in order to increase desirability and create more successful products.
Now it’s time for consumer product design to take a page from the medical device design playbook. We are all consumers. As consumers, it’s extremely difficult to let go of all that we know about consumer products. Since most of us aren’t doctors or surgeons, we’re able to approach the design of medical products without this baggage. We have the advantage of approaching medical products with an entirely clean slate, free from assumptions and predispositions.
Working within the boundaries of our own assumptions we often get results that are little more than design evolution. By using the clean slate approach common in medical device design, we can create truly innovative results.
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Thomas, Joyce | Flying Blind: The Education and Practice of ID
JOYCE THOMAS, IDSA
University of Illinois Urbana-Champaign
Joyce Thomas is an inventor, innovator and educator with a passion to empower people through good design. Professionally, she has worked across interdisciplinary boundaries integrating marketing, engineering and consumer needs into creative products. She has utilized empathic research strategies in her product designs that have accounted for more than $4 billion in retail sales and been awarded 59 patents worldwide. Thomas is a visiting assistant professor of industrial design at the University of Illinois Urbana-Champaign. As Chief Creative Officer for the ThomasSchumerGroup she is helping to develop creative ideas and innovative solutions for a diverse group of small businesses.
Session Title:
Flying Blind: The Education and Practice of ID
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Flying Blind: The Education and Practice of ID | Thomas, Joyce
Flying Blind: The Education and Practice of ID
JOYCE THOMAS, IDSA
The industrial design landscape is shifting constantly. The designer as entrepreneur is emerging as an alternative to the traditional choices of design consultancy or corporate design office. There are also shifts in the practice of design—concentrating first on problem finding and clarifying human needs, values and motivation, before focusing on the final design outcome. Exploring these shifts, Joyce Thomas incorporates a collaborative project between the Dallas Lighthouse for the Blind and an industrial design studio at the University of Illinois at Urbana-Champaign. Engaging with user experts, including people with disabilities, these design students explore product innovation for this small US manufacturing facility powered by people with visual impairment. Immersive empathic research strategies, incorporating the practices of shared language, ethnography and empathy, push designers and entrepreneurs outside their comfort zones to encourage reflection on and sensitivity to the authentic needs of real people to discover and understand the deeper why.
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Ross, Lorna | Creative Destruction: Design as an Agent for Change in Complex Systems
LORNA ROSS
Director of Design
Mayo Clinic Center for Innovation
Lorna Ross has 24 years of experience working in design, design research and innovation with the past twelve years focused on health and healthcare. Mayo Clinic CFI is the fifth innovation group she has worked in. She is a graduate of The Royal College of Art in London. Prior to joining the Center for Innovation at Mayo Clinic, Ross held a faculty position in the industrial design program at RISD and directed the Human Wellbeing Group at the MIT Media Lab Europe 2001-2003. At Mayo, Ross holds a leadership position directing the discovery and implementation of transformative, user-centric care models for the institution.
Session Title:
Creative Destruction: Design as an Angent for Change in Complex Systems
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Creative Destruction: Design as an Agent for Change in Complex Systems | Ross, Lorna
Creative Destruction: Design as an Agent for Change in Complex Systems
LORNA ROSS
Managing the inherent risk of innovating complex systems, groups typically favors additive rather than subtractive concepts. Universally, there is greater tolerance for innovations that promote additional elements than those that challenge the value of existing ones. Complex systems grow increasingly complex simply because of the risk in destroying things. These systems tolerate huge redundancy and inefficiency to maintain the status quo. Design, like science, is a tool for understanding as well as for acting. It offers us a process by which complex and confounding issues can be examined and understood from intersecting perspectives. It acknowledges the inherent contradictions and tensions present and examines the ecosystem of relationships rather than the discrete parts. In doing so, it draws a picture of the emerging system and amplifies our capacity to imagine it.
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Leman, Carrie | Rapid Prototyping to Build a Better Experience
CARRIE LEMAN
Lead UX Specialist
GfK Custom Research
Since joining GfK over three years ago, Leman has planned and conducted many user experience research studies in the healthcare industry focusing on field observation and one-on-one interviews. Within the past year and a half she has done extensive work developing new and improving existing infusion pumps and has experience with in-hospital observation in emergency departments and ORs. Previously, Leman worked for an orthopedic company creating unique solutions for improving existing products and developing new products and patient-specific instruments in the healthcare industry.
Comfortable applying streamlined, analytical user-centered design techniques, Leman has a strong interest in graphic design, medical device usability, customizing products and developing concepts for future areas of business. With a keen passion for behavioral science and product development, she particularly values the spontaneity of user experience research. Leman studied industrial design at the University of Illinois in Champaign.
Session Title:
Rapid Prototyping to Build a Better Experience
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Victoria Spriggs
Victoria Spriggs / Savannah College of Art and Design
2014 IDSA Southern District Student Merit Award Winner
What happens when you give a small child a sketchbook and let them run free in the woods lining a coastal town? You get an industrial designer. More specifically, the curious, young sketcher grows up to be Victoria Spriggs.
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Jillian Tackaberry
Jillian Tackaberry / University of Illinois at Chicago
2014 IDSA Midwest District Conference Student Merit Winner
Side projects can be like side streets leading to unforeseen, but rewarding professional destinations. For Jillian Tackaberry, the side projects she has pursued have actually created a professional path for her.
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Get a sneak peek of IDSA’s new website!!
As an IDSA member in good standing, please join Chair Austen Angell, IDSA, board members and Executive Director, Daniel Martinage, CAE, for the annual member meeting which will be held during the International Conference in Austin, Texas. The meeting will take place on Thursday, August 14, 2014 from 5:00pm-6:00pm in Salon JK.
In addition to a sneak peek of the new website, a brief IDSA update will be presented.
We look forward to seeing you there!
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Austin Scott
Austin Scott / The Ohio State University
2014 IDSA Central District Student Merit Winner
The best designers have a toughness about them. It’s a toughness born of the resolve and focus familiar to a leather worker. It’s the toughness that defines Austin Scott.
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Joy W. Chung
Joy W. Chung / Pratt Institute
2014 IDSA Northeast District Conference Student Merit Winner
The pursuit of delight is a common goal for many designers. For the aptly named Joy W. Chung, delight describes both her approach to design and the outcomes of her work.
As a child in South Korea, Chung discovered LEGO—which served as a literal revelation of a career path. "I was around seven when my mom bought me a set of LEGOs," she remembered. "I was into creating my own story."
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Joleen Jansen
Joleen Jansen / Arizona State University
2014 IDSA Western District Conference Student Merit Winner
If possessing a strong sense of empathy can create a competitive advantage for a designer, then Joleen Jansen is set to begin her career with the wind very much at her back.
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Founders of American Industrial Design | Carroll Gantz
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Amanda Bibik
Bibik
Amanda Bibik, IDSA | SS Industries
Designer and CAD Support
Amanda is a product designer with a special interest in manufacturing and technical information.
Introduced to technical drawing in sixth grade, she quickly took an interest in the precision art form that is hand drafting. In ninth grade, she refined these interests in a high school drafting class where she learned AutoCAD and Rhinoceros.
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